July 23rd, 2008 by Martin Wales
What’s The Simplest, Fastest Way To Explode Your List Size?
Category General | 5 comments »by Martin Wales
If you want to sell more of your ‘stuff’ then you need more people to offer it to.Online this means the faster you increase the size of your list of contacts and email addresses the faster you make more money!The one tactic that did it really quickly and very easily for me was using Publicity. It’s led to huge jumps in my list sizes, especially when combined with offering a free audio tip subscription, like at www.CustomerCatcher.com.Publicity remains one of the most misunderstood and, therefore, under-utilized activity by online marketers. Publicity doesn’t have to be only about getting in the newspaper or on radio and television.
Publicity is what you do in ‘public’ that brings attention to you, your business, your activities and traffic to your sites!
It’s literally ANYTHING you do to communicate outside your company to promote.Here are some tips to take action on right away.
- Add/or rotate links to your web site as part of all your email signatures
- Clearly state your web site domain on your voice mail messages, both inbound to people calling you and outbound when you leave others a voice mail message
- Introduce yourself and your web site at the beginning of any teleconference you participate in. People who come to my teleseminars overlook this simple tactic
- Make your URL part of introducing yourself at live events, e.g. stand up at a microphone to ask a question – you’re in front of hundreds of people (and often being recorded on both audio and video too)
- Write articles for submission to publications, both online and off, that include a powerful ‘Call to Action’ in your bio, or byline, that directs them to your Opt-in page and other irresistible offer
- Host your own Internet Radio Show or Podcast. Use both audio and video online
- Post tips and comments in Forums. Today, Blogs are hot so make sure to post your comments on the blogs of gurus, leaders and other centers of influence in your niche or industry
- Offer samples of your material or smaller digital products, like ebooks and Special Reports, as a Bonus for other people’s products
- Give testimonials to associates and also to service providers you buy from (meaningful and truthful ones) that include your domain name
- Write a book or at least contribute to one! My friend Steve Manning does an amazing job of tell you how to do this FAST at http://www.writeyourbookin14days.com/Using Publicity multiplied my lists by over 400% within a year and one single activity (remember “providing a bonus” to another’s product) grew one list by 50% literally overnight.If you add publicity (read “Public ACTIVITY”) to your efforts, you are guaranteed to build your lists faster with ease! Get more FREE marketing help and tips at www.CustomerCatcher.com and http://www.CustomerCatcherTV.com/ right now. To create your own Publicity and media platform, check out http://www.RadioTalkShowHost.com/ today.
Popularity: 44% [?]











July 28th, 2008 at 6:25 am
Excellent Tips – I hope to implement some of these and will let you know how we get on.
July 28th, 2008 at 6:29 pm
Great insight. PR management is a hard sell at times, especially when the client can’t see the value.
I would trade a little publicity back at you for some real case studies to dop in my clients’ laps.
July 29th, 2008 at 8:01 pm
Quite a multi-faceted approach. I got several new ideas from your list. Thanks.
July 29th, 2008 at 8:02 pm
Better yet if you get your URL right.
March 27th, 2009 at 3:06 pm
Oops lol
Actually I find lists bit tricky and after years of work I still don’t use them to thier full potential for sure. You see altho I am a partner in our company my personal involvement has become more and more internet marketing and seo based. Yes, Ive become a geek as oppose to an event planner nowadays! Because I do have this passion for this side of the business I find all my comments and thoughts and ideas are relating to this and that isn’t ideal in many situations. I am trying to get staff involved a lot more and have started a ‘company’ blog as to one of my own, eventually I should really get into sorting all our lists my suppliers, customers, potential clients and seo/internet lists right? So much work!